CRC was a jingle
company that was born in Dallas in 1955, according
to Don Worsham, jingle historian. The letters stood
for Commercial Recording Corporation but most people
knew it as simply CRC.
What did this company
have that no one else had? The services of Tom
Merriman, a part owner. Merriman, for those who
aren't familiar with the name, was the most
experienced jingle writer in Texas, and perhaps the
USA at the time. He would continue to write jingles
for the next 50 years, with literally tens of
thousands of IDs, commercials and film scores to his
credit over his lifetime.
His work for CRC was
groundbreaking, blending big band and rock
influences. With his broad knowledge of musical
genres, Merriman was equally at home with serious
orchestral styles, international flavors and novelty
musical categories.
While CRC never gained
the cache of PAMS or TM, its jingles were still a
part of the DNA of early top-40 radio. One could
visit almost any AM station in those early days and
find a CRC tape box in the program director's top
drawer.
Sensational CRC
Volume 1 includes generic material you can just
use on the air as is, as well as copies of whole
jingle packages produced by the company over the 50s
and 60s.
Listen to the demos
below, then order this expansive product (2.03 GB
uncompressed) for yourself and hear the genius of
Tom Merriman and other top writers of the day.
Oh! If you haven't
picked up the second volume of Sensational CRC,
check it out here.
Sensational CRC
Volume 1 is
delivered over the Internet as CD-quality, descriptively-named
WAV files, ready to import into your digital audio editor or
burn to compact disc. Delivery occurs within 24 hours of
receiving payment. Because this is downloaded audio, there are
no refunds or exchanges. Please order carefully.
Terms and Conditions for use of Sensational CRC Volume 1
Sensational CRC Volume 1 is sold on a non-exclusive basis, which
means you should purchase it before your competitors do!
When you purchase this fabulous package it means you
agree to these simple terms:
You may not duplicate, sell or give away any portion of
Sensational CRC Volume 1 to another person or business.
You may not transfer to
anyone else any portion of your Sensational CRC Volume 1 elements
"in the clear," but it's okay if you use them as
part of fully-produced stagers and other imaging.
That's it!
You may use
Sensational CRC Volume 1 as long as you like with no
further payments, and we are able to keep our price this
low only because we actively discourage piracy. You
should too! Enjoy the sound of these classic radio cuts, and you'll also enjoy sharing them with your
audience!
Sensational CRC Volume 1 was produced from
the archives of, and with the cooperation of Ken R. Deutsch.
No PAMS material is included.
